In this episode of The Business Mentor Podcast Jay provides tips on how to post on social media effectively and what is important to remember when posting on different platforms. Listen to this episode to find out more!
- The quality of your content matters more than the quantity of your posts on social media.
- Social media’s allowed people to market their products and services for free and widely. But because it’s free, it allows people to post at any time which can cause people to post irrelevant content.
- Although it’s important to be consistent, posting content that has no value in it, is not likely to get much engagement.
- If you’re thinking about getting into social media then think about what you’re posting carefully before posting, choose quality over quantity.
‘Quality over quantity”
“1 or 2 posts a week rather than 4 a day”
“Think about what you’re posting”
ABOUT THE HOST
Jay Dhillon is a serial entrepreneur, investor and philanthropist based in the UK with a proven track record of growing businesses from start-up to success- and helping others do the same. From humble beginnings, Jay grew his first business from 0 to 500 employees and three locations, racking up sales of over £30 million – all without any investment other than a small amount of savings. The business went on to acquire major clients such as Landrover, Jaguar, Toyota and New Look, to name a few.
Its huge success inevitably brought about outside interest, and at the age of 33, Jay eventually sold the company to a London investment firm in Doyen Resources. Today, Jay owns several businesses in different sectors and helps entrepreneurs achieve success.
A calling to give back and help others led to Jay being chosen for the highly coveted role as a Prince’s Trust mentor, where his achievements were marked by a personal invitation to Buckingham Palace to meet Prince Charles.
After helping several young entrepreneurs to success as a mentor for the Trust, Jay’s burning desire to bring his wisdom and knowledge to a wider audience ultimately triggered the concept of The Business Mentor Podcast.
Jay feels that anyone can achieve success in business with the right advice and mentoring and is now sharing his knowledge with his growing audience via his podcast.
In the UK alone, 95% of business fail within the first five years, and Jay’s aim is to reduce that number.
Backed with the hard-earned knowledge and experience from his time in business, The Business Mentor Podcast will share Jay’s personal business lessons as well those of other successful entrepreneur guests who share their wisdom and secrets on the show.