A lot of the time people don’t think about the little things, that take little investment and effort, that can make a big difference within business. Jay explains how you can find your 5%’s and why they make such a difference especially within a service based business.



  • What ever you’re doing look at the 5%, the finer details. The little things that aren’t a huge amount of effort to do but make a huge difference.
  • What small 5% thing that helped me secure my first contract was writing a personal card to the client before securing the deal.
  • Get to know your clients and what they like so for Christmas or their birthdays you can get them a personalised gift that makes them feel valued.
  • Look for, in your business, what 5% you can do that your competitors probably don’t do and people don’t consciously think about all of the time.
  • Write down your 5%’s and start implementing them and you will notice a difference. Do them consistently over time too.



Do that extra bit’


‘Get to know your clients’


‘Observe what other service lead businesses do’



Recruitment Boss




Jay Dhillon is a serial entrepreneur, investor and philanthropist based in the UK with a proven track record of growing businesses from start-up to success- and helping others do the same. From humble beginnings, Jay grew his first business from 0 to 500 employees and three locations, racking up sales of over £30 million – all without any investment other than a small amount of savings. The business went on to acquire major clients such as Landrover, Jaguar, Toyota and New Look, to name a few.

Its huge success inevitably brought about outside interest, and at the age of 33, Jay eventually sold the company to a London investment firm in Doyen Resources. Today, Jay owns several businesses in different sectors and helps entrepreneurs achieve success.

A calling to give back and help others led to Jay being chosen for the highly coveted role as a Prince’s Trust mentor, where his achievements were marked by a personal invitation to Buckingham Palace to meet Prince Charles.

After helping several young entrepreneurs to success as a mentor for the Trust, Jay’s burning desire to bring his wisdom and knowledge to a wider audience ultimately triggered the concept of The Business Mentor Podcast.

Jay feels that anyone can achieve success in business with the right advice and mentoring and is now sharing his knowledge with his growing audience via his podcast.

In the UK alone, 95% of business fail within the first five years, and Jay’s aim is to reduce that number.

Backed with the hard-earned knowledge and experience from his time in business, The Business Mentor Podcast will share Jay’s personal business lessons as well those of other successful entrepreneur guests who share their wisdom and secrets on the show.








Leave a Reply

Your email address will not be published. Required fields are marked *

Business Mentor Podcast © 2020